Lauren operates a whisk(e)y blog and believes that site visitors would be interested in curated trips to distilleries along the Kentucky Bourbon Trail. Lauren is not sure where to start but knows that the required licensing to become seller of travel is extensive.

HotelMaven works with Lauren to create custom packages for the blog's visitors. Visitors purchase through HotelMaven and Lauren is paid through a revenue sharing program. HotelMaven manages the travel and Lauren benefits by monetizing the blog's audience.